Introduction: Straight Talk from the Front Lines of the Market Let’s call it like it is—war changes things. Not just headlines or gas prices, but real stuff: home values, interest rates, build costs, and buyer confidence. Whether the conflict is in Europe, the Middle East, or anywhere else, it sen

Why Staging Matters Before Photography and Before Your Home Goes LiveBy: Jared FikesLet’s be real. First impressions aren’t just important in life, they’re everything in real estate. And in today’s market, your home’s first impression isn’t made at the front door. It’s made online. Before a single

  Summer Real Estate in Montgomery County: What Sellers Should KnowBy Jared Fikes Summer is traditionally a busy season in real estate, and in Montgomery County, TX, that continues to hold true. But what does "busy" actually mean in our local market right now? And if you are a homeowner considerin

Understanding a Neutral Real Estate MarketBy: Jared Fikes The real estate market is ever-changing, with periods that favor buyers, sellers, or, as we’re experiencing now, neither. This type of market, often referred to as a "neutral market," presents unique opportunities and challenges for both bu